I am feeling as the lone lioness on the prowl. Trying to find her next meal to feed her cubs as the pride needs to grow. Somehow this lioness has become tangled in the thorns of branding but the struggle will be worth it!
This is a tricky path I am on right now. Working with my design team to build the brand of White Lion Social. So many things need to be taken into consideration and there is no ‘easing in’ around here. I am determined to have everything in place before the brand is revealed. The benefit of phasing in the brand is lost on me. Why half way do it? Go for the whole picture or go home!
Over the years I have represented different company by taking on their brand and I was expected to put their logo on and more ahead. I did this willingly as that was all I knew. Now the world has changed!
Thank you for sharing this journey with me!

Kimba, good luck with your branding. Excited for you and can’t wait to see what happens!